A private psychologist ordered the development of a logo for a personal brand. One of the conditions was the use of a peacock as a sign.
The task was interesting doubly because it was necessary to connect not an obvious sign with a psychological theme and not to repeat existing such logos.
But according to the client's feedback, we coped with the task. We used a peacock's silhouette with a distinctive 4-color feather pattern. Thanks to which the logo began to radiate calmness, concentration and order of thoughts.